Lack of effective tools that quickly allow to:
Understand market ecosystems, pains and needs.
Ramp up with the brand's offerings.
Help craft opportunity management strategies.
Anticipate up and cross-selling opportunities.
Increase selling capabilities.
Improve overall customer experience.
Give them what they need:
Allow them to effectively know your brand's products.
Help them better understand your industry and market.
Assist them in getting competitive insight.
Provide them with mechanisms to better position your offerings.
Help them improve customer experience.
Allow them become more agile.
A very basic